Take a look at how gift cards are transforming gifting in India
E-gifting transactions have grown threefold in the last three years. The gifting category in India is undergoing a massive transformation. It is broadly split into four categories like festive gifting, occasion based, personalised gifting and corporate gifting.
Digital gift cards have grown at a faster pace than physical gift cards in India. Digital gift cards will constitute an increasingly higher share of as high as 80% for the top 10 brands of India by 2019-2020. In this age of digitalisation, an integrated retail experience across categories of retail, e-commerce, hospitality, travel, gift cards and e-gift cards are fast becoming the preferred gifting choice of the new age customer.
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Libra Web Solutions service include: Ecommerce App Development, MCommerce Strategy, Ecommerce Hybrid App Development, Mobile App Development for ecommerce, Small Business Ecommerce Mobile App.
The act of gifting is at the crossroads of social and commerce, which are the two biggest key drivers of consumer consumption. The gifting category in India is also undergoing massive transformation. Continuously widening consumer bases, combined with a wide array of gifting options ensure that the category will continue to grow.
Basically there are two types of gift cards- one is the type of card which is only valid for a particular merchant. This type of gift card is valid at a particular store or a chain of stores. The other type of gift card is issued by a bank which can be used across all the stores. Buying a gift card is a smarter idea as it requires thought and doesn’t look like all other routine gifts.Gift cards are just like debit cards which can be loaded with a specific balance ranging from Rs.500 to Rs.10,000. The best part is that it can be redeemed for a partial value on multiple occasions. That is why the gift cards are an ideal choice.
If you have any queries on gift cards then you can contact us at info@librawebsolutions.com. At Libra web solutions we successfully transformed around 80 ecommerce ventures for customers from UK, Australia, India, Hong Kong, Singapore since 2008.
