Forget the Rest and Try This Ecommerce Analytics Tools for Your Business
Analytics tools should be the first thing any website owner should install on their website. It’s hard to estimate the part web analytics plays for a website created with a certain goal in mind, especially a commercial site. Analytics has become an indispensable tool for marketers — it not only provides data on how many views a page got, but helps measure how successful marketing campaigns are and tracks visitor behaviour on specific pages.
Libra Web Solutions service include: Ecommerce Analitycs Services, Ecommerce Heap Analitycs Services, Ecommerce Google Analytics Services, Ecommerce Mixpanel Analytics Services, Ecommerce amplitude Anlytics Services.
If you’re looking for such a tool to improve your ecommerce store, here’s a list of the most popular and trusted analytics tools for ecommerce stores.
1. Google Analytics
One of the most well known web analytics tools — helps you know where your most profitable customers come from, track leads/signups/page views, see keyword searches, and protects you from data corruption. It offers a lifetime free package for a single website or app.
2. KISSmetrics
A powerful tool that helps you get, keep, and grow more customers by understanding online behaviour, designed for deep data tracking, storing customer information, and real time monitoring. Pricing starts at $220/month.
3. Mixpanel
Tracks user interactions with web and mobile apps beyond simple page views, drilling into customer engagement, segmentation, and funnel analysis in real time. Free up to 25,000 points/month, then starting at $150/month.
4. Heap Analytics
Automatically captures every user action — clicks, taps, swipes, page views — with zero code, letting you analyze it retroactively with real time reports and powerful data export. Up to 5,000 interactions/month free, then priced by quote.
Libra Web Solutions service include: Ecommerce Analitycs Services, Ecommerce Heap Analitycs Services, Ecommerce Google Analytics Services, Ecommerce Mixpanel Analytics Services, Ecommerce amplitude Anlytics Services.
5. Crazy Egg
Lets you know why customers come to and leave your site through comprehensive heat maps, confetti click tracking, session recordings, scrollmaps, and overlay reports. Pricing starts as low as $9/month.
6. Woopra
Aggregates data about each site visitor, profiling individual users, tracking real-time activity, and analyzing segments and funnels — focused on what’s happening on your site rather than just page views. Free trial available, pricing starts from $79.95/month.
7. Piwik
A self hosted or cloud based open source analytics tool tracking visitors, engagement, conversions and traffic sources in real time, with roll-up reporting and detailed keyword performance. Free to download; basic monthly plans start from $65.
8. Clicky
A user friendly analytics tool with third-party WordPress plugins, real-time stats, live visitor watching, heat maps, and Twitter analytics. Free basic plan available; pricing packages start from $9.99/month.
9. Adobe Marketing Cloud
A comprehensive marketing solution built around organization, access, and personalization, supporting cross-channel marketing and data accessibility for every agent. Pricing available on quote basis.
10. Retention Grid
Provides data in easy to understand color coded graphs with suggestions on how to reach different segments, monitor campaign performance, and trigger automated lifecycle emails based on order history. Pricing available on quote basis.
Need advice about choosing one for your business? Leave it on us. Libra Web Solutions is an ecommerce solution specialist who transformed about 80 ecommerce ventures for customers from UK, Australia, India, Hong Kong, Singapore since 2008. Feel free to contact us at info@librawebsolutions.com.
Sharmila specializes in business development, lead generation, and customer service. She has an interest in bringing traditional businesses online, and currently handles business development and customer support at Libra Web Solutions.